If Art is Your Passion, Fetch Out a Career in Graphic Design

Hey have you loved painting since childhood? If you have an affinity towards painting, fetch out a lucrative career in graphic designing. This field has vast scope in today's world. It is fun too. Graphic design is a field which encompasses a vast creative spectrum. This field will give you a scope to turn your passion into your profession. Can it get any batter?

Some Career Scopes In This Field

CREATIVE / ART DIRECTOR: these people are in charge of art work. They create these. Their works are displayed in magazines, on bill boards, on the web, or even on products. An entire team may consist of several people artists, graphic designers, photographers, copy writers, production people etc. it is the responsibility of the art director to ensure that all the people of the team are working properly and on time. He has an immense part to play in creating graphic arts.

He has the authority to select models for the project. Other things like the props that are going to be used, the colors, and several other things are chosen by him. In order to be an efficient art director, you need to receive good training in graphic design. This is because the art director himself needs to do certain designing on his own. However, art directors are mostly given supervisory responsibilities over a team.

People, who are art directors, have received formal training in advertising and in graphic design. They are trained to plan, design and direct the print ads. They are also trained to run a 360 degree ad campaign. A director must have creative skills as well as business skills in order to be successful.

Ad directors get employment in ad agencies, in firms etc. Their approximate salary is $50,000 - $80,000 per annum.

LAY OUT ARTISTS: layout artists deal with the print media. They are concerned about the structures, the layout of the images, and the texts. The articles they work on comprise of magazines, broachers, posters etc.

The make their lay outs on acrobat page maker, acrobat in design etc.

BRAND IDENTITY DESIGN: this deals with the visual aspect of a particular brand. This deal with logo of a brand, business cards, stationary, packaging etc. this is a vital thing. This helps the customers to remember a particular brand. Careers in graphic design can be fun as well as lucrative.

How to Become a Graphic Artist

Ever looked at a colorful marketing brochure or a website and thought of different ways you would design it if given a chance? Often find yourself marveling at the originality of an artwork on a book cover? Every time graphics roll on the evening news, do you wonder if there was a way to do it better? If your answer to the above questions is yes and you have an undying thirst for creativity, then you probably are a prime candidate for becoming a graphic artist.

Becoming a graphic designer involves as much hard work and commitment as it does flair and creativity. Your talent needs to be nurtured appropriately, and your creativity channelized in the right direction if you want to make a serious career out of graphic arts. And one way to do this is through sound training and a relevant education in the field. But before we get down on the nitty-gritty of how to become a graphic artist, let's take a closer look at what graphic artists do.

Simply put, graphic designers create visual communication of an idea or a message. They use a variety of materials such as images, sound, illustrations, animation, type, and color to create visual solutions. They work in industries ranging from films, television, and publishing to advertising, gaming and fashion.

Getting Education

So, how does one go about becoming a graphic designer? The first step is to find your way to a college or university that offers a graphic arts degree. There will be many people who will try to argue you out of enrolling for a college degree. Some believe that there is no point spending hard earned (or borrowed) dollars on something that you can teach yourself, while others will insist that a portfolio is all that matters to make it as a graphic designer.

Admittedly, portfolios creation and online tutorials are crucial part of your training. But equally important is a solid education that only a graphic design program can provide.

Not only is a college degree essential to build a strong foundation in the field, but it is also the minimum credential that employers nowadays ask for when conducting job interviews. A graphic arts degree is also necessary if you want to mature into more senior roles and aspire to lead a creative team of an organization at some point in your career.

The good thing is that you can choose between a basic two-year Associate's degree in Graphic Arts and a more advanced and in-depth Bachelor's degree in Graphic Arts, depending on your career and educational goals.

For folks who are making a mid-to late-career shift to graphic design or who find a college education completely out of their reach, there are a range of professional certificate programs and diplomas that they can complete.

Gaining Experience

But an education is just the starting point of your training to become a graphic designer. It's important to work on creating an impressive portfolio of work while your education continues as that's something your prospective employers could use to gauge the level of your talent and experience.

There are several ways of creating a portfolio. You can take up projects and assignments on a freelance or consultative basis. Remember, no task is too small when you're looking to get your hands dirty in the field, so lap up whatever comes your way. You can also get an internship with a graphic design firm and gain some first-hand experience of working in a professional environment. This experience will be extremely valuable when you start your first job as a graphic designer.

Since technology is constantly evolving and graphic designers depend on a variety of software applications to complete their day-to-day job, it is important you stay abreast of the changes in technology and constantly upgrade your skills through self-learning if you want to remain employable.